Why does a clothing brand need federal trademark protection? Brand loyalty and visibility in the fashion industry: Nike didn’t stop at just protecting the checkmark, and neither should you. Your brand will start with a name, logo, and maybe a few unique designs....
In 2023, Cannabis & CBD (Hemp) brands will continue to face challenges in brand development if they don’t have a coherent portfolio-building strategy. Cannabis is still federally illegal under the Controlled Substances Act (CSA). But Hemp is legal, and so...
When it comes to intellectual property, there are a few key concepts that business owners need to understand to make informed decisions about protecting their creations. One of these concepts is the spectrum of distinctiveness, which refers to how identifiable a mark...
A brand or business value and success in the market is directly proportional to having a strong intellectual property portfolio. This stems from having an adequate trademark registration, patent protection and copyright, which allows clients to have maximum gain from...
As a creative, you’re likely always looking for ways to protect your work from being copied or stolen. While there are many steps you can take to do this, copyright registration is one of the most effective and simplest ways to ensure your work is safeguarded....
One of the most overlooked and underrated strategies for self-protection is obtaining a copyright and having it registered with the U.S. Copyright Office. If you have authored any work that is original, whether it be in poetry, architecture, computer programming,...
