Having a registered trademark is imperative for securing a brand’s identity. The United States Patent and Trademark Office (USPTO) has an important role in this regard since the department is responsible for scrutinizing and processing trademark applications. In...
Trademarks play a key role in the diverse world of trade and commerce because they represent brands in the marketplace. Having a registered trademark grants you the legal protection and ownership you need to survive in such a competitive marketplace. Whether they are...
With the rise in the metaverse commerce, the protection granted under the intellectual property laws for the physical goods and services appears to be in demand for the virtual products as well. With the passage of time, it has become incumbent for the virtual brand...
Trademark applications can be tedious. From narrowing down the category of your goods and services to avoid the likelihood of confusion to actually filing for registration, the process can be quite tedious. And it always seems to come with its headache. There’s...
You might have come across lawyers stressing the importance of registering your trademark and talking about how registration will help you avoid infringement. While all that is true, it is hardly the full story. According to the United States Patent and Trademark...
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